Burberryâ€™s Loss is Appleâ€™s Gain
Angela Ahrendts, the CEO of Burberry, is heading to Apple to take up the post of Senior VP of Appleâ€™s Retail And Online Stores.
This is a great move for Apple.
Ahrendts has been a successful CEO for Burberry. She came to Burberry at a time when the brand image was struggling, and turned it around so that it is a respected sleek global brand.
She brings with her an understanding of design, image, and a strong background in retail sales, as well as an international sensibility. She is well respected by investors and brings gravitas to the post. She also bolsters Appleâ€™s rather slim number of female executives.